Unique limited editions of ready-to-wear apparels made to last, focusing on sustainability, transparency in sourcing, production & trading.

Circular fashion platform

Founded in 2019 by Richard Poulson and Kelly Atkinson, our mission is to provide our discerning local and international clientele with a personal approach to retail. We advocate a pure and artisanal philosophy for modern dressing, prizing craftsmanship, pure materials, quiet pleasures and modern heirlooms above all else. We draw constant inspiration from the natural rhythms of the Australian landscape, and the liberated, active lifestyle it nurtures.

Our curated editorial selection, Musings, offers a glimpse inside the creative spaces of our favourite designers, artists and muses. From behind-the-scenes access and digital styling sessions to unique travel destination diaries and seasonal trend forecasting, Showroom-X is a meeting place for discovery, exclusive creations and insightful encounters. Be inspired by our ever-evolving selection of treasured products and global voices. Welcome to Showroom-X.

Showroom-X has a decidedly human point of view, linked to the distinct personalities of its designers, founders and key collaborators. We explore more than fashion, a reference for Australian objects of desire & craft.
Grounded in women’s ready-to-wear, with a fresh and timeless point of view emerges a respect for handcraft product with a minimalist edge. A fragrance, home décor and beauty offer compliments the diverse portfolio of womenswear brands that advocate a pure and artisanal approach to modern Australian dressing.
By recognising both the needs and desires of today’s clientele, Our site strikes a vital balance between effortless wardrobe pieces and future heirlooms.

Public Figure is home to fashion and lifestyle essentials that are design lead and of the finest quality. Most importantly they are made mindfully – with consideration for people and our planet. These are pieces made with intention and destined to become pillars of your everyday wardrobe for many years to come.

Fashion and creativity are in her blood, with a keen eye for the blend of current and past fashion trends, Wendy creates millinery that ranges from traditional hats to headwear as art wearables. She combines new and innovative materials with vintage fabrics and traditional millinery techniques. Form, shape and wearability under pin her colour explosions of headwear. Her headwear is beautifully made and priced to encourage the wearing of locally made bespoke headwear. Each piece is carefully crafted by hand, in Melbourne, at Wendy Scully Millinery.

‘Anything is possible'- is Wendy's statement of creativity when making her unique headwear albeit for a bride, the races or a winter hat. Never limit yourself or your imagination. Wear what is uniquely you. Collaborations with designers always available.

Escaped From The Flock is a boutique knitwear design business from the Mornington Peninsula, creating luxurious apparel, blankets and fabrics from merino wool.

AAFL has been wholesaling and retailing alpaca and vicuña clothing for more than 15 years, our pro folio of brands KUNA (kunastores.com/australia) & Australia Alpaca Connection (aaconnection.com.au)

Giving women the gift of confidence, beauty and dignity they deserve, through mindfully constructed garments and conversations.

Suppliers of Reusable Health Care textiles and Tracking to the Health Care and Aged Care Industries including Anti Microbial treatments on Bed screens, Bedspreads , Shower Curtains and Bedheads.

An Australia wide online fashion thrift store tackling fast fashion with 100% of profit supporting people in need in the outer western suburbs of Melbourne through the work of registered charity: Community Care World Mission Ltd. Check out www.ccwm.org.au to learn more.

UNIK SPACE, showcases our in house label UNIK, alongside selected brands that share a similar ethos and core values to UNIK SPACE; considered production, small runs to minimise waste and celebrating the handmade. But most of all creating beautiful well made products made to last. UNIK focuses on designing timeless, simplistic pieces that can be worn all year round, year after year. Fashion to wear and love forever.

Well Made Clothes is the original shop by your values platform, selling over 70 Australian and international brands. We offer the ability to shop with ethics and sustainability in mind and gain insight into the fashion industry through our editorials and articles. Independently owned. Rigorously vetted. Ethical standards you can trust.

Allegra Allure is seasonless, demi-fine jewellery designed to be worn your way. It embodies contrasting yet cohesive, contemporary elements and traditional artisanal craftsmanship. It's raw, yet refined. Bold, yet understated. Allegra Allure is about adorning yourself with something that feels like an artistic, tangible expression of who you are.

Founded in 2013, designer and CEO of Avila, Ashleigh Bingham, draws on inspiration from nature and its landscapes as well as her personal sense of social and environmental responsibility to design Avila clothes. Underpinning the labels designs and processes are our four key values: ethically sourced, sustainably considered, quality in construction and comfort in design. Together, Avila's clothing enable and empower women to feel positive and inspired.

Berserk retail store and studio. Stocking our signature label, and other brands all made in Australia. Small production and made measure.

We are a premium casual wear brand who specialise in using natural fibres. We offer classic pieces with a distinct edge that are easy, to wear, comfortable and 'made to live in .
We also have an emphasis on being ethical and sustainable.

Over the last 110 years, Claybourn has diversified from making the traditional short and full-length oilskin coats worn by the man on the land to include jackets, vests, overpants and other coat styles for general wear.
The cut of our traditional coats has proven to exceed others for comfort, and our upmarket design is eye catching. This concept has been extended into our new designs.
Claybourn's expert team will custom make to your requirements for size and design.

I love working with natural fibres like merino, cotton, bamboo, linen and silk – they make my heart sing! I use Australian suppliers wherever possible, and am glad to be able to say these items are made in Australia.

Felicity Northeast Millinery is sustainable and elegant, featuring traditional millinery techniques, contemporary design and upcycled materials. Stylish, luxe millinery which fuses fashion and function with sophisticated modern headwear. The headwear is designed, and hand made to the highest standard to ensure the longevity and quality.
Hats and headpieces are created for all occasions: casual hats, race wear, headbands, fascinators, and bridal millinery.
Felicity Northeast Millinery specialises in made to order bespoke and custom headwear.
Ready to wear headwear is available online and by appointment.
Appointments are available at Mount Eliza, Mornington Peninsula and Fitzroy, Melbourne, Australia.

We are committed to designing and producing luxurious and ethical wedding gowns that women feel confident and comfortable in, whilst keeping them at an accessible price point.

We value skill, heritage and the art of dressmaking and champion Australian manufacturing. We are always looking at our business practice to identify meaningful ways we can adapt, adjust and grow. We are committed to continuous improvement to ensure that we look after our people, brides and our planet.